Is it all about the money

The debate is still on about why Apple Inc. decided to develop a version of its Safari browser for Windows.

One of the most popular ideas online — though one that doesn’t appear to be widely supported in the analyst community — is that Apple hopes to use its age-old rival, Microsoft Corp., to boost its revenues.

Offering Safari to Windows users could significantly increase the number of Safari users, and that larger user base could translate into revenue for Apple because some browser makers have revenue sharing deals with search engines, says John Gruber, writer of the popular Daring Fireball blog. Search providers like Google Inc. reportedly split with browser makers the advertising revenue generated when browser users type search terms in the bar embedded in the browser.

 

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Need for Speed ProStreet revealed

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Electronic Arts kept everyone on tenterhooks for a few weeks with the teaser trailer, which revealed very little about the new Need for Speed game. Today the publisher has announced the EA Black Box developed racer will be called Need for Speed ProStreet.

The game features an enhanced version of the autosculpt technology seen in recent NFS titles but looks set to take a more professional look at racing than the street racing games of recent times. EA promises detailed car damage aggressive AI and “a revolutionary online mode” without providing further details.

“Need for Speed ProStreet accelerates street racing culture by providing the ultimate stage for the pursuit of street racing supremacy,” said Executive Producer, Larry LaPierre. “This is a game about building the ultimate performance-tuned battle machine, taking it to multi-disciplinary showdowns all over the world and pitting your skills and reputation against the very best street racers.”

Need for Speed ProStreet will be release later this year on Xbox 360, PlayStation 3, Wii, PlayStation 2, DS, PSP, PC and mobile.